At first glance, a release announcement for the Air Jordan 3 “Cyber Monday” might look redundant—the name suggests a Cyber Monday launch—but the story is a little different. Despite its moniker, the Air Jordan 3 “Cyber Monday” does not actually debut on Cyber Monday. The name is a stylistic callback rather than a literal release calendar cue.
This AJ3 takes clear inspiration from an earlier silhouette with a similar title: the Air Jordan 1 “Cyber Monday” from 2015. Like that model, the Air Jordan 3 “Cyber Monday” leans into a stark, premium black-and-white aesthetic. The result is a clean, modern look that highlights the shoe’s classic lines while offering a refined, monochrome palette that appeals to both collectors and casual wearers.
Scheduling for Jordan releases can shift depending on broader drop calendars. In this case, the Air Jordan 3 “True Blue” occupied the Black Friday spotlight, and the “Cyber Monday” colorway was scheduled slightly earlier in the season. The official release date for the Air Jordan 3 “Cyber Monday” is October 15, 2016, giving shoppers ample time to plan purchases ahead of the holiday shopping rush at the end of November.
Air Jordan 3 “Cyber Monday”
Colorway: Black/Black-White
Style #: 136064-020
Release Date: October 15, 2016
Price: $190
The “Cyber Monday” iteration embraces a predominantly black upper with contrasting white accents for a minimal yet striking contrast. This approach keeps the focus on the model’s silhouette and signature design elements, while the premium materials underscore the shoe’s place within the Jordan Brand lineup. The monochrome color scheme makes the pair versatile for everyday wear and attractive to collectors who appreciate understated colorways that still read as premium.
Why this release matters: the Air Jordan 3 remains one of the most recognizable models in the Jordan family, known for its unique mid-top profile and design details. A monochrome, high-quality execution like the “Cyber Monday” appeals to those who want an AJ3 that fits seamlessly into contemporary streetwear looks without overpowering an outfit. It also slots into the broader release strategy for the season, offering an alternative to other high-profile holiday drops.
For shoppers and collectors, it’s useful to note the official style number and price ahead of a release. The style number 136064-020 helps identify authentic pairs and differentiate this colorway from other AJ3s produced across different years. The suggested retail price of $190 positions this release at the typical premium level for recent Air Jordan 3 drops, reflecting the use of upgraded materials and Jordan Brand’s continuing market positioning.
When planning to buy, consider the usual options: brand stores, authorized retailers, and verified online releases. Given the popularity of this silhouette and the attractive colorway, demand can be strong among enthusiasts. If you’re aiming to add this pair to a collection, tracking release channels and preparing ahead of launch day increases your chances of securing a pair at retail.
In short, the Air Jordan 3 “Cyber Monday” merges a nod to past “Cyber Monday” releases with a refined black-and-white presentation that fits both collector and streetwear sensibilities. Although the name might imply a late-November drop, this pair was made available earlier in the fall, giving fans time to plan before the busy holiday season.
Source: ractvshift